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2008 RAV 4 Base - Purchase?

I am attempting to do some negotiation with various dealerships for purchasing a new 2008 RAV 4 Base FWD for my fiance' (Budget is tight, so we're trying to save a little by not choosing the 4WD). I just wanted to get some input from other experienced car shoppers out there. The best deal I found so far was through ganley toyota with the following breakdown: Base Price: $21,100 DR Roof Rack - $220.00 CF Carpet Floor/Cargo Mat Set - $199.00 CD Tonneau Cover - $140.00 AA 17" Styled Steel Wheel - $120.00 Destination Charge - $685.00 Total MSRP: $22,464 The dealer quoted the following: Selling Price: $20,699.00 Doc Fee: $250.00 Sales Tax (6.25%): $1309.31 Title Fee: $25.50 Total Price: 22,283.81 Is it really a decent deal? More room to negotiate? We are also comparing the Kia Sportage pricing, but her heart is really set on the RAV 4. Thoughts / Suggestions are appreciated.

Public Comments

  1. Most of the time, there will be room to play with from the Floor price and the final price. Try knocking him down a few grand. Always go lower first, then go up from there. If you stay high, the dealer could agree, and you end up paying more than you wanted to pay.
  2. First of all, great choice. The Rav4 is the best in its class, and is the winner of credible comparison tests. It has the highest level of recommendation by Consumer Reports, and it also has the highest rating. It has good build quality, safety, and reliability. I wouldn't ever get a Kia. Even though Kias may cost a bit less up front, they lose their value so fast, when it comes to selling the car, you'll loose huge amounts of money, while Toyotas retain their value very well. There's always room to negotiate at a dealership. Bargaining there is a win-win situation, as the car salesman's goal is to make sure you buy the car. Shop around at other dealerships, and use what you find as leverage in bargaining. Also, I heard that dealing on the phone is easier because the salesperson is worried you'll just hang up. Don't just go with the price the salesman gives you right up front; negotiate as much as you can. Don't be afraid to argue a bit, because it could save you alot of money! Thanks for asking. I hope I was helpful!
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